Misfit Wearables is not stranger to the fitness tracker industry; by now we should all be acquainted with Misfit’s signature disc designs. So it was a pleasant surprise when their newest activity tracker, the Misfit Ray, broke new ground in terms of appearance by moving away from the disc to a cylindrical aluminium tube. Let’s take a look.
The new design makes the Misfit Ray a heavily customisable accessory piece that easily complements any jewellery or time piece you might be wearing.
The heart of Misfit’s activity tracking technology is housed within the tiny space grade aluminium cylinder. The Misfit Ray tracks activities such as steps, calories, distance, sleep and allows sports such as running, soccer and basketball to be tagged. Users can also receive smart notifications in the form of multi coloured LEDs and silent vibrations. And unlike other less stellar activity trackers, the Misfit Ray is water resistant to 50m and requires no charging with user replaceable button cell batteries. With the Misfit Link app, the Ray activity tracker can be programmed to control music, lighting and even take selfies.
I have to admit that I was curious how Misfit was going to re-invent itself after the release of the Misfit Shine 2; having stretched the limits of the disc design over 2 years. While there still isn’t heart rate monitoring capabilities, the overhaul in the aesthetics department along with Misfit Link app compatibility does make the Misfit Ray a decent upgrade nevertheless. Press photos seem to suggest a multitude of ways to wear the Misfit Ray which should sit well with customers who are tired of a single look fitness tracker.
List of featuers:
- Tracks steps, calories, distance, sleep
- Activity tagging
- Smart notifications and movement reminders
- Vibration enabled
- Takes selfies, control lighting and music with Misfit Link app
- User replaceable button cell battery (6 months battery life)
- Water resistant to 50m
The Misfit Ray is available in Carbon Black or Rose Gold at the price of $99. You can go with the standard sports band or the more premium leather straps at an extra $20. The activity tracker is set to ship in the Spring of 2016 and pre-orders are bring taken now.
Source: Business Wire